BTL Marketing Executive
Meet people, build partnerships, run seminars and make StudyATW a known name on the ground in Pune.
Education that builds careers
StudyATW is an International Education & Career Development Partner, helping students explore global education opportunities and make informed decisions about their future careers.
We're looking for energetic, confident and people-oriented BTL Marketing Executives who enjoy meeting people, building partnerships, organizing events and creating opportunities on the ground.
What you'll do
Market Activation & Brand Promotion
- Execute on-ground marketing campaigns, promotional activities and brand activations.
- Build awareness of StudyATW among students, parents and educational communities.
- Identify potential locations and opportunities for student engagement.
- Drive enquiries and generate quality leads through offline marketing initiatives.
B2B Collaborations & Partnerships
- Develop relationships with schools, colleges, coaching institutes and other relevant organizations.
- Identify and establish new institutional partnerships and collaboration opportunities.
- Coordinate outreach activities, partnership meetings and promotional tie-ups.
- Build a strong local network to expand StudyATW's presence.
Seminars, Workshops & Events
- Plan, coordinate and manage seminars and workshops on career counselling and overseas education.
- Coordinate with educational institutions, speakers, counsellors and event partners.
- Manage event logistics, registrations, student engagement and post-event follow-ups.
- Help convert event participation into meaningful student counselling enquiries.
Lead Generation & Performance
- Maintain records of activities, partnerships, event attendance and leads generated.
- Follow up on leads and coordinate with the internal counselling team.
- Track campaign performance and work towards agreed marketing targets.
Who we're looking for
- Freshers are welcome; candidates with up to 2 years of experience in BTL marketing, field marketing, event management, sales or business development are encouraged to apply.
- Must own a two-wheeler or other suitable personal vehicle and hold a valid driving licence.
- Strong verbal communication, interpersonal and presentation skills.
- Comfortable with fieldwork, networking and meeting new people.
- Good organizational skills and the ability to manage multiple activities.
- Proactive, self-motivated and target-oriented.
- Bonus: interest in education, career counselling and international opportunities is an advantage.
What you'll get
Market-standard salary
A fair, competitive fixed salary in line with the market.
Performance incentives
Incentives linked directly to the results you deliver.
Hands-on experience
Real work in marketing, partnerships, events and lead generation.
Network & skills
Opportunities to build professional networks and develop business skills.
Growth-oriented environment
A dynamic workplace where initiative and execution matter.
Ready to get out there and make an impact?
If you enjoy networking, organizing events, building partnerships and creating opportunities, we'd like to hear from you. Apply now and become part of StudyATW's mission to help students make smarter global career decisions.
Apply Now